Masterclass: Business Strategy and Leadership

This Masterclass is about Strategy and Leadership in growing and innovative companies.

Our discussion will embrace imagination, creativity, innovation, technology, entrepreneurship, markets, market positioning, competition, communication and presentation and not business school theory.

Whom? Managers and leaders in innovative, and international companies in Finland
Price: Free of charge
Date: April 26th 2023
Time: 12:00 – 16:00 Finnish time (UTC+3)
Where? Online via Zoom

What will you learn:

Business Strategy

  • What is Business Strategy?
  • Why is it important?
  • Some seminal scholars and case studies
  • Discuss the examples
  • Discussion


  • Definitions and Styles
  • Where does it fit with Strategy?
  • Turning Strategy into Results – Leaders and Teams 

Agenda (Finnish time, UTC+3):

12:00–12:15 – Welcome and Introductions
12.15–13.15 – Theory and Practice Vision and Reality, Professor Alan Barrell DBA., FRSA, Chairman Cambridge Learning Gateway Ltd
13.15–14.00 – Attitude, Passion and Love, Timo Nisula, Owner and CEO of Kouvolan Lakritsi Oy Ltd
14.00–14.15 – Break
14.15–15.00 – Strategy Deployment and Leadership, Dr. Gregory O’Shea, Lappeenranta University of Technology
15.00–15.45 – Deeptech Startup Leadership, Maria Jensen, CEO, Antler Bio
15.45–16.00 – Summary and Conclusions

Register here!

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The talks are approximately 30 minutes after which there is time for questions and discussions. We will have a few minute break after each talk.

The session will be hosted by Dr. Jan Storgårds, Academic Programme Director of XaMBA.

Professor Alan Barrell, DBA., FRSA

Chairman Cambridge Learning Gateway Ltd

Timo Nisula

Owner and CEO, Kouvolan lakritsi Oy Ltd

Greg O'Shea

Dr. Gregory O’Shea

Researcher, Lappeenranta University of Technology

Maria Jensen

Maria Jensen

Founder and CEO, Antler Bio